Why Startups Should Focus on Glocal Solutions to Global Challenges

Why Startups Should Focus on Glocal Solutions to Global Challenges

The startup world has become increasingly interconnected, with businesses striving to offer innovative solutions on a global scale. However, a key challenge for startups is addressing the diverse needs of both local and global markets. The concept of “glocalization” – combining global strategies with local insights – has emerged as a powerful approach to bridge this gap.